"11. Media and communication

11.1 Communication
Communication is a process of sending and receiving (přijímající) information. The most common (běžný) types of media are: newspapers, magazines, radio, television and internet. The media´s role is to inform us about what has happened home and in the world.

11.2 Daily Press and Magazines
Newspaper is one of the most important mass media of communication. Informing readers about the latest news in political, cultural and economic life. There are interviews with famous personalities. The newspapers are dailies or weeklies.
• Broadsheets = quality papers (seriozní tisk)
- are larger size with few black and white pictures
- text is serious and should be based (založený) on truth
- the most famous in Great Britain are: The Times, The Daily Telegraph, The Guardian, The Independent
• Tabloid = popular paper (bulvár)
- are smaller size
- text is shorter with many coloured pictures
- there are not very serious news, there are just gossips (pomluvy) and sensational news
- the most famous tabloids in Great Britain are: The Daily Mirror, The Daily Star, The Sun
• Local and national paper
- are connected with a specific city or town
Magazines, there are a lot of types of magazines. There are magazines about cars, computers, fashion, film, music, sport and other. They are published weekly, monthly or quarterly.

11.3 Television and radio
Television has a very important place in our lives. A lot of people can´t imagine their lives without watching TV. It is a comfortable way of getting information and entertainment (zábava). There are a lot of different kinds of channels.
In Britain there are the BBC 1 (The British Broadcasting Corporation), which shows programme of general interest. Others are BBC 2 (documents, travel programms, music, serious drama), ITV, Channel 4 and Channel 5.
The prime time comes at about 7.30 p.m., when the main news block begins, followed by the programme of the day, usually a film.
Radio - some people prefer listening to the radio, because they are too busy to watch TV during the day. They can turn on their radios when working, cooking or doing something else. On radio we can listen to music, news, weather forecast (předpověď), comments and so on.

11.4 Internet
Internet is the most widespread (rozšířený) means of communication. The uses of the Internet include (zahrnuje) electronic mail, chat, online information, file transfer, downloading music or films and others.
Website is a place on the internet containing (obsahující) pages with a lot of information. Almost all institutions: schools, companies and others have their website. The letters www stand for "World Wide Web".
The positive things about the Internet are for example: sending emails is quick and cheap, we can find anything on the internet and the internet is anonymous.
The negative things about the Internet are for example: hackers, who can get everywhere or the viruses in the emails. It takes a lot of time."